Because of the following.
- It assumes that women don't rape, or at the very least don't need to be taught not to rape, in spite of thousands of cases of female-initiated rape per year.
- It assumes that all men do rape, and need to be taught (at a college age no less) not to rape. As though they've grown up their entire lives simply, somehow believing that rape is at all an acceptable behaviour.
- It wastes the time of hundreds of thousands of innocent people who don't need to be taught not to rape, so that the few people who would actually rape someone can be told not to rape... Then ignore it and rape people anyway.
- Rapists rape people even if you tell them not to rape. In the same way murderers murder people even if you tell them not to murder people. I mean, more women murder their children than men: Should we have a "teach women not to murder their own children" campaign?
And that's just off the top of my head. If you have to have a general sexual education course, that's fine. Hell, I'd argue that the first world in general (though especially the USA) does a shithouse job of teaching sex ed in public schools, so having a mandatory course for it in uni probably doesn't hurt.
Emotions are fine. I can get quite passionate about things myself. Hell, I loathe rape, it's one of the most heinous and disgusting things a human can do to another human. I would quite happily turn a blind eye to let a child rapist get gangfucked to death in a prison cell if I could... However, if we lose our objectivity in a discussion, our civility, then we've lost any ability to preserve a coherent and reasonable conversation. It's okay to hurt, it's okay to cry, it's okay to get angry. It's not okay to lose control and take out your emotions on other people. Which is what OP was asking for, I think, in a not so eloquent way.
Well shit then we have a murder culture too. I sure as shit would not wear a business suit and expect to survive in some gang neighbourhoods. I'd be called a fuckin' idiot for that, nobody calls a rape victim an idiot who isn't a reviled asshole. I've never met anyone in person who blamed rape victims for being raped. The most I've ever seen is a couple of them trying to think of ways to help prevent rape on the part of the victims. (Like that women should probably carry around tasers/mace, because you can't rape shit if your eyes feel like they're on fire, or if your body is convulsing on the floor.) Do assholes who blame rape victims for being raped exist? Yes. They do. Just like assholes who blame people for pretty much any downfall exist. It's classic snobbery and lack of empathy rolled into one. Punishing everyone for the words of those assholes though? That ain't right. In the same way that we shouldn't punish all feminists for the loud shouty mad fucker minority that are man haters in the extreme.
Do you really think he wouldn't rape someone if he was just told not to do so by some 40-something overweight woman talking about the consequences of rape? He already is aware that it's illegal. If he'd rape someone anyway and blame it on them, he's beyond salvation, and no amount of "teach men not to rape" will stop that particular person from raping anyone.
Some people are just sick fucks who abuse the freedoms we all have to do terrible things to other people. They've existed since the dawn of time and will continue to exist until the last human life is extinguished. Ain't no changing that.
And for every case of a celebrity doing dumb or heinous fucking shit and getting sympathy for it (which happens for every crime on Earth), there's also cases of absolute nobodies having their lives
completely ruined by false accusations and trigger happy journalists. The media in general is fucking horrible, but pointing them out as a symptom of rape culture is absurd. It's not rape culture: It's celebrity idolatry taken way too far, way too regularly. If it's rape culture, it's also
false report culture. Hell, since you brought up the personal anecdote about hearing a kid say he'd rape someone, hear my story.
A lady in the high school I went to during my senior year became obsessed with me. She ended up sending me over five hundred text messages detailing how she was going to kill herself if I didn't love her, and how I had to love her, or else. Among the "or else" threats, included false rape accusations. Luckily, I managed to avoid the bullet, because someone else she was obsessing over harder she made false rape accusations about instead. They were immediately terminated from their part time job without compensation, even though it never went to court. It was literally one of the most terrifying experiences I've ever had in my entire life, because it is entirely impossible to prove your own innocence.
There is always reasonable doubt. If she had ultimately chosen to go all the way in pursuing me, I wouldn't be here right now. I would more than likely be fighting off a false rape accusation to my name, and be unemployable anywhere.
Never assume that anyone is telling the truth in these cases until it can be proven in some way. Yes, that means the bad guys sometimes win, they sometimes walk. Murderers, rapists, arsonists, thieves--they sometimes get away with it. But I would prefer that, over a world in which women have the unlimited and unilateral power to always be believed due to a rape culture that the vast majority do not follow or agree with, to instantly terminate the employment of any man they wish by simply crying out "rape."
Normally I'd use a ferret right about now, but this is gravely serious, so, sadly, no ferret.
The general public did not want this at all. That should speak volumes by itself.